June 1, 2010
NEW ENGLAND SOCCER NEWS PARTNERS WITH ATLANTIC SPORTS GROUP'S NPSL TEAMS
New England Soccer NewsSports Vue Interactive and Atlantic Sports Group have entered into a strategic marketing agreement to co-promote their brands in the New England market.
As part of the agreement, Atlantic Sports Group, which owns the New Hampshire Mountaineers and Boston Tea Men National Premier Soccer League territories, will be a Premier Level sponsor on New England Soccer News, receiving banner ad placements, branding elements, promotional mentions and section title sponsorship.
"This is a great opportunity for both organizations to provide marketing resources to local businesses while promoting soccer in the area," siad ASG President Cheryl Stokes. "Sports Vue has done a great job keeping the public informed about the many opportunities to follow soccer in New England. I'm looking forward to getting started"
New England Soccer News will receive exposure at all of the games of both teams and also will produce promotional schedule cards featuring the two clubs.
In addition, Sports Vue and ASG will create joint sponsorship packages to leverage the opportunities for companies in the region to market through soccer. By offering combined sponsorship packages, the two entities will be able to offer companies year-round exposure at soccer events, through print, online and grassroots initiatives.